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| Microsites |
| Microsites work in two important ways: |
| 1. |
They offer a highly effective low cost mini website facility for businesses who do not currently have their own website, and |
| 2. |
They bring additional visitors, specifically looking for a local trader, to businesses who already have their own website via a clickable link from their microsite |
All local businesses can be listed in the directory free of charge but the power of the directory can be enhanced dramatically by the additional features offered to local businesses. Our "Pricing" page gives full details - we think you'll be pleasantly surprised.
Microsites are highly cost effective. They're used by prospective customers who are actively looking for a business like yours. Imagine you are looking for a builder who specialises in attic conversions. The directory currently lists approximately 25 builders. Which one will you choose? The nearest builder? One who has been recommended by a friend? What if your needs are very specific? You could telephone each one in turn to find out whether they specialise in building walls, house extensions, attic conversions etc. Or you could click on the builder who has a microsite! You'll be able to see straight away that he has a microsite from the clickable link in his free listing. Simply click the link and you'll be viewing his microsite.
Each microsite is custom designed to your needs. It can include photographs of your shop or of the products you sell. It can explain how you work, describe what you do and give examples of work you have completed. It can even offer a discount voucher if you wish. You write the text that you want included in your microsite and supply the pictures to be included. We can arrange to take digital photos for you if you do not have them already. Think of a microsite as a mini-website. Choose a colour scheme that fits with your company branding. Include your company logo if you wish.
Once complete, if you don't already have a website for your business, you can include the microsite web address (URL) on your business stationery. If you already have a website, your microsite can feature a clickable link to your own website so your customers can learn even more about what you do. The microsite is an excellent way of channeling traffic to your website.
Take a look at how a microsite could work for your business by clicking the links below. |
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